When a group of best friends in Tel Aviv gather to watch Universong, they are less than impressed by the official Israeli entry. Believing that they can do better, they spontaneously create and record their own song on a mobile phone. Little do they know, their performance is seen by the Universong judges and soon they are reluctantly thrown into the spotlight as Israel?s next official entry. After initial reservations about their new found celebrity status, they decide to just go for it and find themselves on the road to international stardom. They embark on a flamboyant journey that brings about hilarious end results as they go head to head with the Russian entry in the Universong final.