MOVIETICKETS.COM SETS $2.9 MILLION RECORD FOR ADVANCED TICKET SALES
Opening Weekend for Harry Potter and the Sorcerer's Stone Drives Record Setting Ticket Sales on MovieTickets.com
(Hollywood, CA - November 18, 2001) – MovieTickets.com today announced that it has sold over $2.9 million in movie tickets for the premiere weekend of Warner Brothers' Harry Potter and the Sorcerer's Stone. MovieTickets.com has been selling advanced tickets for the film since October 31, 2001, reaching the $2.9 million mark today.
"We couldn't be more thrilled with the overwhelming success of Harry Potter," said Mitchell Rubenstein, Co-CEO of MovieTickets.com. "Driven by Harry Potter, ticket sales for this weekend were many times higher than our previous record, held by Pearl Harbor's Memorial Day weekend opening. After reaching the $1 million mark in online ticket sales last Monday, online sales for Harry Potter tickets had topped $2 million by last Friday, and reached $2.9 million dollars today. This phenomenon has increased the awareness of our service among millions of new users, demonstrating to them first hand the advantages of buying tickets online. We expect this increased awareness to translate into increased sales over the long-term."
Purchasing tickets online is simple. Users click on www.MovieTickets.com, enter their zip code so they can find nearby theaters, select a movie and showtime, and buy their tickets with a credit card. Then, they simply go to an automated box office at the theater or the theater's box office and pick up their tickets. In addition, the company currently offers at home ticket printing at many theaters around the country.
MovieTickets.com employs the latest technology for maintaining data security and allows customers to register with the web site to easily purchase movie tickets without entering credit card information every time. MovieTickets.com sells tickets for approximately 8,100 movie screens throughout North America at 775 different theaters.
MovieTickets.com is a joint venture between Hollywood Media Corp. (Nasdaq: HOLL), AMC Entertainment (AMEX: AEN), National Amusements, Famous Players, Marcus Theaters (NYSE: MCS), Hoyts Cinemas and Viacom (NYSE: VIA), offering the online sale of movie tickets with additional content to assist users with their movie-going plans. Purchasing tickets online through MovieTickets.com couldn't be easier. MovieTickets.com's Quick Checkout service allows users to register with the site and buy tickets online by simply entering a name and password. In addition to ticket sales, MovieTickets.com distinguishes itself by offering comprehensive information about current and future movie releases. Additionally, MovieTickets.com offers moviegoers the ability to print purchased tickets at home, as well as email tickets to friends and family members.
The matters discussed herein that are forward-looking statements are based on current management expectations that involve risks and uncertainties that may result in such expectations not being realized. Potential risks and uncertainties include, but are not limited to, the risks described in Hollywood Media Corp.'s, AMC Entertainment Inc.'s and The Marcus Corporation's filings with the Securities and Exchange Commission.
Brainerd Communicators, Inc.
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