MOVIETICKETS.COM UNVEILS ITS NEW WEB SITE AS 'STAR WARS: EPISODE III: REVENGE OF THE SITH™ BREAKS ALL ADVANCE TICKET SALES RECORDS
New Site Delivers Moviegoers Everywhere a Superior Online Movie Ticketing Experience with Faster Search, Checkout and Personalization
(Boca Raton, FL – May 18, 2005) – Responding to a steady increase in consumer demand for online movie tickets, MovieTickets.com, the world's most powerful Internet movie ticketing service, has re-launched its Web site. The new site debuts as MovieTickets.com is experiencing unprecedented advance online ticket sales for Revenge of the Sith™, which has topped the record previously held by Lord of the Rings: Return of the King™.
"The recent, record-breaking popularity of Star Wars™ sales is a further indicator that logging on to buy movie tickets is a consumer standard, not just a trend. Since launching over five years ago, we have attracted more and more significant theatre chain partners and worked to make moviegoing easy and fun for the consumer," said Mitchell Rubenstein, Co-CEO, MovieTickets.com. "Now, by harnessing our unparalleled technology expertise, consumer input, and industry experience, the new MovieTickets.com is an even more powerful online ticketing service."
MovieTickets.com is supporting its re-launch with an extensive marketing campaign. At the center of the effort, MovieTickets.com is premiering new creative featuring the "Inventor," an engaging character touted as the creator of MovieTickets.com. MovieTickets.com is rolling out the campaign nationwide on May 23 through in-theater trailers, television commercials, outdoor, radio and print creative.
MovieTickets.com tapped its extensive customer base for input on the redesign, and integrated the feedback into the product. Among new site refinements are a simplified advance search and a Quick Check-Out feature. With a streamlined interface and design, consumers will find the new MovieTickets.com even easier to navigate.
Users can also customize up to 10 color schematics to personalize their own MovieTickets.com site. Additionally, MovieTickets.com is showcasing streaming movie trailers.
MovieTickets.com provides online ticketing options for theatres across the U.S. and Canada, including more than 50% of the top 50 grossing locations in those countries. The MovieTickets.com service is also available in the United Kingdom.
Purchasing tickets via MovieTickets.com is simple. Users click on www.MovieTickets.com, enter their zip code for a listing of nearby theaters, select a movie and showtime and buy their tickets with a credit card. Then, they simply go to the theater's box office or automated ticketing station to redeem tickets. MovieTickets.com also offers moviegoers the convenience of printing tickets at home in a wide array of markets.
MovieTickets.com affiliates include some of the most highly trafficked sites on the Web, and cover a significant percentage of the Internet population.
MovieTickets.com exhibitors currently include:
AMC Theatres, Baederwood Movie Theatre Co., Brooklyn Academy of Music, Bryn Mawr Movie Theatre Co., Cinema Four-Quad, Cinemagic Movies, Classic Cinemas, Clearview Cinemas, Consolidated Theatres, Cornelius Cinemas, Crown Theatres, Dickinson Theatres, Entertainment Retail (Hollywood Hits), Famous Players, Harkins Theatres, Hoyts Cinemas, Kew Gardens (Cobble Hill), Krikorian Premiere Theatres, Landmark Theatres, Mann Theatres, Marcus Theatres, Metropolitan Theatres, Narberth Theatre, National Amusements, New York 1 & 2, Pacific Theatres, Paris Theater, Phoenix Theatres, Rave Motion Pictures, Reading Cinemas USA (City Cinemas), Ritz Theatres, Sayville Theatre, and Spotlight Theatres.
MovieTickets.com, the leading Internet movie ticketing service in terms of traffic, technical performance, percentage representation of the highest grossing theaters, and the number of movie theatre exhibitors served when compared to its nearest rival, provides consumers with the ease of a virtual box office from the convenience of their home or office. Formed in spring 2000, MovieTickets.com is a joint venture between AMC Entertainment, Hollywood Media Corp. (NASDAQ: HOLL), National Amusements, Famous Players, Marcus Theatres (NYSE:MCS), Viacom (NYSE: VIA), and America Online, and leverages the collective exhibitor expertise to deliver consumers a premium movie ticketing experience. MovieTickets.com enables consumers to buy tickets online for movie screens across the United States and Canada, and in the U.K. Its elite collection of partner theaters consistently represents over 50% of the top 50 and over 50% of the top 100 grossing theaters in North America on any given weekend.
Statements in this press release may be "forward-looking statements" within the meaning of federal securities laws. The matters discussed herein that are forward-looking statements are based on current management expectations that involve risks and uncertainties that may result in such expectations not being realized. Actual outcomes and results may differ materially from what is expressed or forecasted in such forward-looking statements due to potential risks and uncertainties. Such forward-looking statements speak only as of the date on which they are made.
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