HARRY POTTER AND THE DEATHLY HALLOWS: PART 2 BREAKS MOVIETICKETS.COM SALES RECORD – #1 ALL TIME PRESELLER
Film Sells Double Tickets of Any Other 2011 Release
(Los Angeles, CA and Boca Raton, FL - July 17, 2011) - In a history-making week for online sales, MovieTickets.com (www.movietickets.com), the leading global provider of advance movie ticketing, reports that Harry Potter and the Deathly Hallows: Part 2 has shattered multiple online advance ticketing records. In addition to overall records, the final installment of the franchise sold at least twice the amount of tickets than any other movie in 2011. The film also became the highest presale of all time eclipsing all other movie releases in the company’s 11-year history.
Joel Cohen, CEO of MovieTickets.com, stated, “Through the past decade, the popularity and accessibility of MovieTickets.com’s online ticketing has grown with the fervor and demand for Harry Potter. Not only does the film franchise represent 40% of our top ten list, but the records set the past week demonstrate the health of the overall industry, and moviegoers continued enthusiasm for great characters, story and collective theater experiences.”
The film showed early and ramped up momentum with ticket sales for Thursday 7/14/2011 smashing the prior single day record previously held by Harry Potter and the Half Blood Prince on 7/14/2009. This new record beats single day ticket sales by 9.5%.
As the sales exponentially increased, Harry Potter and The Deathly Hollows - Part 2 eventually broke ticket sales records on Friday July 15, 2011 becoming the new #1 online ticket pre-seller of all time. See below for the new list of MovieTickets.com Top 10 all-time online pre-sellers:
MovieTickets.com (www.movietickets.com), the worldwide leader in advance movie ticketing, offers moviegoers a quick and convenient way to purchase tickets, while serving as a top destination for movie news, reviews and trailers. The Company currently enables consumers across17 countries/territories, including the United States, Canada, United Kingdom, Ireland, Spain, Argentina, Puerto Rico, the Dominican Republic and the Caribbean to buy movie tickets online, from any mobile device or by phone at 877-789-MOVIE. Formed in 2000, MovieTickets.com is a joint venture between AMC Entertainment, Hollywood Media Corp. (NASDAQ: HOLL), National Amusements, Cineplex Entertainment, Marcus Theatres (NYSE: MCS), Viacom (NYSE: VIA) and Time Warner. Its elite collection of partner theaters consistently represents more than 50 percent of the top 100 grossing theaters in North America on any given weekend. The MovieTickets.com theater chain group includes 230 theater chains, which is about 10 times the number of chains of its nearest competitor.
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