Announces Agreement With Yahoo!

Buying Tickets Online 'Easier Than Ever' as Ticketing Platform Debuts on Yahoo! Movies

(Hollywood, CA - October 2, 2001) –, an online ticketing and information service, today announced an agreement with Yahoo! Inc. (Nasdaq: YHOO), a leading global Internet communications, commerce and media company. The agreement enables people to purchase movie tickets online through Yahoo!® Movies ('s ticketing services empowers Yahoo! consumers to buy tickets for several thousand movie screens at theaters that currently offer Internet ticketing throughout the U.S. and Canada.. The service gives Yahoo! Movies consumers one-click access to advance ticket sales and, in some cases, home-printed tickets via's growing list of at-home ticketing-enabled theaters.

The online ticketing feature is available on Yahoo! Movies local showtimes pages. Movie fans who search for showtimes can purchase tickets at theaters affiliated with the service. These include AMC Theatres, Famous Players, Hoyts Cinemas, Marcus Theatres, Muvico Theaters and National Amusements.

Mitchell Rubenstein, Co-CEO of, commented, "Yahoo! is one of the most recognized brands on the Internet and we are thrilled to be working with them. This agreement demonstrates that online movie ticketing has become a 'must carry' offering, similar to showtimes, stock quotes and weather. In fact, online ticketing growth is accelerating, as has sold more than one million tickets in the last three months alone. We're pleased with the expanded reach that working with Yahoo! will give us."

"Online ticketing improves the entire movie-going experience," said Doug Hirsch, senior director of Yahoo! Entertainment. "The key for us was to provide our users with a service that truly complements Yahoo!'s existing offering. People who use Yahoo! Movies have come to expect fun content and innovative services from a variety of independent sources and fits the bill."

About is a joint venture among Hollywood Media Corp. (Nasdaq: HOLL), AMC Entertainment (AMEX: AEN), National Amusements, Famous Players, Marcus Theatres (NYSE: MCS), Muvico Theaters, Hoyts Cinemas and Viacom (NYSE: VIA), offering the online sale of movie tickets with additional content to assist users with their movie-going plans. Purchasing tickets online through couldn't be easier.'s Quick Checkout service allows users to register with the site and buy tickets online by simply entering an email address and password.'s online ticketing inventory is currently available for approximately 8,000 movie screens throughout North America, representing close to 80% of North America's movie screens that currently offer Internet ticketing.

The matters discussed herein that are forward-looking statements are based on current management expectations that involve risks and uncertainties that may result in such expectations not being realized. Potential risks and uncertainties include, but are not limited to, the risks described in Viacom Inc.'s, Yahoo! Inc.'s, Hollywood Media Corp.'s, AMC Entertainment Inc.'s and The Marcus Corporation's filings with the Securities and Exchange Commission.


John Buckley/Kim Holt
Brainerd Communicators, Inc.

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