MovieTickets.com Brings New Spin to BMX
Leading Online Movie Ticketing Service Inks Deal to Sponsor Mike Spinner
(Los Angeles - June 11, 2010) - MovieTickets.com, the worldwide leader in advance movie ticketing, today announces the sponsorship of professional BMXer Mike Spinner. As part of the agreement Spinner will sport the MovieTickets.com logo on his gear and support the new relationship throughout his social media platforms.
“We’re eager to continue our connection with action sports and to support Spinner through this sponsorship, as we’ve recognized that fans of action sports carry a large crossover to our movie going audience,” stated Joel Cohen, chief executive officer, MovieTickets.com. “With one of the top riders in the sport on board, we’re looking forward to his success and increased exposure of the MovieTickets.com service.”
Spinner is slated to compete in the 2010 Dew Tour, which draws the top BMX athletes in the world to compete for the coveted Dew Cup in a multi-city tour. The regional visibility from the Tour stops, partnered with Spinner’s signature tricks and established fan base, offers MovieTickets.com greater brand exposure among a built-in audience of entertainment enthusiasts.
“MovieTickets.com is an awesome brand to be working with, they take an authentic approach to the action sports industry – both with the athletes and the fans,” says Spinner. “On top of that, when I’m not riding, there’s nothing better than hanging out with friends and going to the movies - with MovieTickets.com it’s easy to do that.”
Since recently completing the successful campaign with pro skateboarder and entrepreneur Rob Dyrdek, the sponsorship of Spinner allows MovieTickets.com to maintain its legitimacy among the fans and participants. MovieTickets.com joins Ball Park, Nike 6.0, Monster Energy, Hyper Bikes, Bell Helmets, and Maxxis Tires supporting Spinner.
MovieTickets.com (www.movietickets.com), the worldwide leader in advance movie ticketing, offers moviegoers a destination for movie news, reviews and trailers as well as a convenient way to buy movie tickets in advance. MovieTickets.com enables consumers to buy tickets online for movie screens across the United States, as well as in Canada at MovieTickets.ca; in the U.K. at MovieTickets.co.uk; in Ireland at MovieTickets.ie; in Argentina at MovieTickets.com.ar; from any Internet-enabled wireless device at mobile.movietickets.com; and from any phone at 877-789-MOVIE. Formed in 2000, MovieTickets.com is a joint venture between AMC Entertainment, Hollywood Media Corp. (NASDAQ: HOLL), National Amusements, Cineplex Entertainment, Marcus Theatres (NYSE: MCS), Viacom (NYSE: VIA) and Time Warner, and leverages the collective theater chain expertise to deliver consumers a premium movie ticketing experience. Its elite collection of partner theaters consistently represents over 50 percent of the top 100 grossing theaters in North America on any given weekend. The MovieTickets.com theater chain group, which includes 198 theater chains, is about nine times the number of chains of its nearest competitor.
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